This plenary session was given at the virtual 2020 Craft of Preaching. Being a pastor is no easy task in our time. Institutions are weaker, budgets are in decline, people are uninterested, and commitment is wavering. But these are only symptoms of a bigger issue. This presentation will seek to peer beneath the symptoms and explore why many pastors find themselves in an identity crisis. The presentation examines what living in a secular age does to pastoral identity and how pastors can find new footing within it. The Craft of Preaching was hosted in the Faith+Lead learning lab.